In May’s issue of Wired magazine, Dave Winer CEO of Radioland.com proud provider of Radio, wagered $1,000 that Weblogs will outrank the New York Times Web site by 2007 (based on a Google search of five keywords or phrases reflecting the top five news stories.)  He made this bet with Martin Nisenholtz CEO, New York Times Digital.

This presents an opportunity for us to BLOG!  I will try to create a hyperlink to Wired, but in case I don’t, here is a synopsis.

Each year Wired runs an annual “Betting on the Future” competiton with key industry folks.  What does it mean that Winer was included?

Winer briefly describes the changing economics of the publishing industry, and that the mainstream press determines a narrow scope of what is presented–usually only covering three main stories.  Weblogging came into existence as a response to the abundance of information available on the Web, but not published by the popular press.  Guerilla warfare tactics on Winer’s part?

Nisenholtz’s believes “Readers need a source of information that is unbiased, accurate, and coherent.  News organizations like the Times can provide that far more consistently than private parties can.  Besides, the weblog phenomenon does not represent anything fundamentally new in the news media.”

BLOG me with your thoughts, or if you are interested in wagering your own bet, I take Winer’s view.  We can make a bet that spans the time horizon of this class.  I don’t want to wait until 2007 to collect!